1. to make something appear more attractive or acceptable on the surface without addressing underlying problems
Usage: British spelling; American equivalent is 'cosmeticize'; often used critically to suggest superficial improvement

Examples

• The company tried to cosmeticise its poor environmental record with a new green marketing campaign.
• Painting the walls won't cosmeticise the structural damage in the building.
• Critics argued that the reforms merely cosmeticised the system rather than fixing it.
• The government was accused of cosmeticising the unemployment figures.
• She refused to cosmeticise her mistakes and instead took full responsibility.
• Adding a fresh coat of paint cosmeticised the old furniture but didn't improve its functionality.