1. relating to the study of populations and their characteristics such as age, race, gender, and income

1. a particular section of a population having shared characteristics
2. the statistical data relating to populations and groups within them
Usage: often used in plural

Examples

• The company conducted demographic research before launching their new product.
• Advertisers target specific demographic groups with their campaigns.
• The demographic data showed an aging population in rural areas.
• Young adults are an important demographic for social media companies.
• The survey collected demographic information including age and income.
• Politicians study demographic trends to understand voter preferences.
• The store’s target demographic is women aged 25 to 45.