1. to make or become more varied or different in character or form
2. to spread investments or business activities across different areas to reduce risk
Usage: business; finance

Examples

• The company decided to diversify its product line to attract new customers.
• She diversified her investment portfolio by buying stocks in different industries.
• The farmer diversified his crops to protect against market fluctuations.
• The university is working to diversify its student body.
• Many businesses diversify to reduce their dependence on a single market.
• The restaurant diversified its menu to include vegetarian options.