verb
- to make something the object of a fetish; to regard or treat something with excessive or irrational devotion
Usage: British spelling (American: fetishizes); third-person singular present tense
Examples
- The culture fetishises youth and beauty above all other qualities.
- He fetishises vintage cars, collecting them obsessively.
- Modern advertising fetishises material possessions as the path to happiness.
- The media fetishises celebrity status in ways that can be unhealthy.
- Some collectors fetishise rare books to the point of obsession.