verb
- present participle of gimmick; adding tricks, devices, or features designed to attract attention or increase appeal
Usage: informal
Examples
- The marketing team was gimmicking the product launch with flashy displays.
- Stop gimmicking your presentation and focus on the actual data.
- They’re gimmicking the contest to generate more social media buzz.
- The restaurant was gimmicking their menu with unusual ingredient combinations.
- He accused the company of gimmicking their sales figures.
- The show’s producers were gimmicking each episode with celebrity cameos.