noun
- people who do not use a particular product, service, or substance
Usage: plural form of nonuser
Examples
- The study compared drug users with nonusers to assess health differences.
- Nonusers of social media reported feeling less anxious about their appearance.
- The company surveyed both users and nonusers of their mobile app.
- Nonusers of public transportation often cite safety concerns as their main reason.
- The research focused on why nonusers avoided adopting the new technology.
- Marketing teams struggle to convert nonusers into regular customers.