noun
- the act or process of making something widely known, liked, or understood by the general public
- the process of making something accessible or appealing to ordinary people rather than specialists or elites
Usage: British spelling; American English typically uses 'popularization'; often used in contexts of media, culture, science, and ideas
Usage: often implies simplification or adaptation for a mass audience
Examples
- The popularisation of smartphones has transformed how people communicate.
- Science fiction played a key role in the popularisation of space exploration.
- Social media has accelerated the popularisation of new trends and ideas.
- The museum's goal is the popularisation of art among young audiences.
- The popularisation of yoga in the West began in the mid-20th century.
- Critics argue that the popularisation of complex theories often leads to oversimplification.