1. the state of being completely soaked or filled with something
2. the point at which no more of something can be absorbed or accepted
3. the intensity or purity of a color
Usage: art; photography

Examples

• The soil reached saturation after three days of heavy rain.
• Market saturation made it difficult for new companies to compete.
• The photographer adjusted the saturation to make the sunset more vibrant.
• Media saturation of the story lasted for weeks.
• The sponge absorbed water until it reached complete saturation.
• Color saturation can dramatically affect the mood of a painting.
• Advertising saturation during the holiday season was overwhelming.